We are thrilled to announce that from early March 2025, Lexus will have a stunning new home in East Auckland with the opening of our brand-new standalone Lexus dealership, located within Armstrong’s expansive auto precinct on Ti Rakau Drive, Botany.
This is an exciting milestone for both Armstrong’s and Lexus, marking the establishment of Lexus of East Auckland, the first Lexus dealership to join the Armstrong’s Group. This partnership signifies a pivotal step in the growth of the Lexus brand and customer experience in New Zealand while providing an exceptional opportunity to better serve Lexus customers in East and South Auckland.
Set on a generous 7,000 sqm site, the 600 sqm showroom has been thoughtfully designed to offer a premium experience. The dealership will feature a luxurious customer lounge, a full barista café, a dining area, and dedicated business spaces, all crafted to embody Lexus’s renowned focus on guest hospitality, or omotenashi. In addition, the site will include a state-of-the-art parts and service centre, plus a full-service tyre centre, ensuring that every customer need is met with ease.
Armstrong’s Chief Executive Officer, Troy Kennedy, shared his excitement about this new chapter for the company:
“We are delighted to welcome Lexus to the Armstrong’s family. The upcoming launch of Lexus of East Auckland represents a significant step forward as we continue to expand our footprint in the Auckland region.
“Our investment in this stunning new dealership reflects our confidence in the growth of East Auckland and our belief in Lexus as a leader in sustainable luxury. We are proud to support Lexus’s vision for the future of mobility while delivering a premium, forward-thinking experience to our customers.
“As more people embrace hybrid and electric vehicles, we’re committed to offering an experience that not only meets their needs but exceeds their expectations. Lexus’s innovation and dedication to sustainability make them an outstanding partner, and we look forward to welcoming the community to this state-of-the-art facility and creating memorable experiences,” Troy says.
Designed by the acclaimed architects at Chow:Hill—who have been instrumental in shaping many of Armstrong’s dealerships and other iconic commercial buildings—the new facility will reflect the modern elegance synonymous with the Lexus brand.
Lexus New Zealand Vice President Andrew Davis also emphasised the importance of this partnership:
“Armstrong’s investment in this world-class dealership highlights the strength of the Lexus brand and our excitement for a sustainable future. We are delighted to see Lexus of East Auckland bring the Lexus experience closer to a significant and growing market in Auckland.”
As we look forward to the opening of this remarkable dealership, we are excited to offer East Auckland an unparalleled luxury experience, showcasing the innovative design and craftsmanship that define Lexus. We can’t wait to welcome the community to Lexus of East Auckland in March 2025!